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Do they deserve you? Press "Enter" to skip to content

Do they deserve you?

Does this market, audience or clientele deserve your effort, attention and generosity?

Too often we get focused on converting the naysayers, the critics and the masses. And we overlook the market, audience, clientele that’s eager for us to deliver on our audacious promise.

It’s ok if those that are eager to grab what you are shipping is small and doesn’t pay a premium yet.

Be meaningful to a few.

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