Cultural renaissance.

The Rajasthani safa is a fantastic symbol of the state. However, as I tour through the cities and small towns of this royal state, the millennials here use it on occasions only.
A culture starts fading when it’s symbols become mere accessories.(70 more words)

Captions in the making.

Folk wisdom is worn out by constant usage, dilution of its meaning by incorrect contexts and loose translations. Instead of using the cliches, quoting famous folks, or a couplet out of context. Keep your ears open to the language that your audience uses. They are brimming with folk wisdom that is on point, instantly connects and leads to a meaningful conversation. It’s better to stop mid-conversation, pull out your

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Sensing a culture

It’s hard to witness the culture of a city in its tourist spots, through the windows of cabs, from the cleanliness of its toilets or any other shortcut you’ve relied upon to cook a quick opinion.(82 more words)

You can figure a way out!

When people take advantage of your situation. When you are cornered between bankruptcy and bending principles. When you feel the situation is absolutely not in your favour. Take a breath and remind yourself that you can figure a way out! Open your mind instead of allowing the situation to close it. Emotions blur your thinking, pause if you must till they settle down. Focusing on possibilities instead of problems

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What to do?

When it doesn’t feel right. When it rings wrong. When it seems off. What do you do when your work isn’t matching your standards. When it’s failing to strike a chord with you. Take a break. Sleepover it. Let it incubate in your subconscious for a while. You need to take two steps back to take a leap.

A brand worth building

You can’t buy your way to it. You’ll need to build it one customer, one moment of wow, one delivered promise at a time. If you will anyways work hard to build a brand, build it on firm values and principles. I am hooked on to a question that dominated an interaction today. What will the world lose tomorrow if you don’t build this today? The answer to that

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How to create content?

You are not a content machine, a blog churner, a video vending widget. And your audience isn’t just a number. (100 more words)

‘To whomever it may concern’

There’s no emotion, regard and definitely no concern in that statement. If it’s that important why not care to address those that the letter or memo will impact? It takes emotional labour and it shows that you really care and are concerned. We as a culture prefer the easy route out to move on to the next thing, and then the next. Not realising that we have the opportunity

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Your own Navrathnas!

You need not be an Akbar to make a tribe of word-class resources!

You can have your own Navarathnas! A concept that I love and found deeply valuable.